Introduction:The Consumer Tech Marketing Newsletter
An introduction to who we are and why you might want to take a look.
Hello new friends, old friends, and CES friends.
Happy New Year! This is the first newsletter from Hybrid Rituals Agency. We’ve permanently relocated from Vancouver, Canada, to NYC, USA. However, we will continue to operate in Canada and work on projects there. Through this newsletter, we want to reintroduce who we are and share our vision for what this newsletter will be and why you might be interested to subscribe :)
The newsletters for consumer tech marketers and beyond
At Hybrid Rituals, our vision is to connect people with innovative technologies that unlock new possibilities.
We are a group of Millennials and Gen-Z creatives <> technologists <> ex-corporate marketers who are passionate about technologies that optimize our professional and leisure lives. Our mission is to help products cross the chasm and reach consumers by creating content and resources that inspire both sides.
Here's your insider newsletter to consumer tech marketing: from strategy deep dives, campaign case studies, and cultural trends to real community insights and our Creator Radar, we help you spot untapped sales opportunities, understand your brand's true positioning, and build authentic community relationships that cut through the noise of Instagram, TikTok, and spam bots. Learn from others' costly missteps (like Sonos App, Bumble, and Hinge) while discovering strategies that actually work. Whether you're planning your next presentation or refining your campaign strategy, we're bringing you actionable insights that go beyond the typical GTM/social media playbook.
In case you didn’t get to visit our 2C news platform yet, we share consumer tech brands & products,community event listings,how-tos & guides, community trends, innovator interviews (featuring brands like Xreal - pioneering AR glasses and SCRY - the infamous 3D printed footwear designer), and more.
If you represent a consumer tech brand, submit your story here or event here.